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Reviving Chinese Tourism: ‘Come and Say G’day’ Campaign Reignites Australia’s Visitor Economy

Reviving Chinese Tourism: ‘Come and Say G’day’ Campaign Reignites Australia’s Visitor Economy

by iris | Jun 26, 2023 | Business - null

Recovering from the Pandemic: The visitor economy from China, which was significantly affected by the pandemic, has yet to fully recover to pre-pandemic levels. Statistical data for March revealed a mere 26,810 short-term visitors from China, compared to the...
HOW AUSTRALIA’S 2021 CENSUS INSIGHTS WILL AFFECT YOUR BUSINESS STRATEGY

HOW AUSTRALIA’S 2021 CENSUS INSIGHTS WILL AFFECT YOUR BUSINESS STRATEGY

by adminigmarketingsolutions | Jun 30, 2022 | Business - null, WeChat

The first batch of data from the 2021 Australian Census has been officially released! This is the most important survey for the country as it gives us a comprehensive snapshot of the economic, social and cultural make-up of Australia. Luckily, we have done the hard...
WHAT CAN BRANDS DO WITH RED (XIAOHONGSHU)?

WHAT CAN BRANDS DO WITH RED (XIAOHONGSHU)?

by Rupini Gunenthiran | Feb 25, 2022 | Business - null

RED (Xiaohongshu) is one of the hottest Chinese social media platforms, most known for useful content sharing but also as a cross-border e-commerce platform. It now has a whopping 300 million registered users! The majority of its users are 25-35 years old with immense...
HOW THE INTERNATIONAL BORDER REOPENING AFFECTS YOUR BUSINESS?

HOW THE INTERNATIONAL BORDER REOPENING AFFECTS YOUR BUSINESS?

by Rupini Gunenthiran | Feb 9, 2022 | Business - null

It’s time to rejoice as Australia’s international border will reopen from 21 February to all fully vaccinated visa holders. This is welcoming news for the Australian tourism and retail industry, which is a huge part of the Australian economy. The announcement will...
DOES MY BUSINESS NEED A BILINGUAL WEBSITE?

DOES MY BUSINESS NEED A BILINGUAL WEBSITE?

by Rupini Gunenthiran | Nov 26, 2021 | Business - null

YES YES and more YES. If you’re looking to enter the onshore Chinese market, a bilingual website is an extremely valuable asset. It should not be viewed as a luxury but instead a necessity.  Google translate is not the best when it comes to communicating your...

Recent Posts

  • Reviving Chinese Tourism: ‘Come and Say G’day’ Campaign Reignites Australia’s Visitor Economy
  • ORGANIC REACH IS AT A DECLINE? NOW WHAT
  • HOW AUSTRALIA’S 2021 CENSUS INSIGHTS WILL AFFECT YOUR BUSINESS STRATEGY
  • EXPAND EFFECTIVELY INTO THE CHINESE MARKET WITH WECHAT
  • RED (XIAOHONGSHU) : A PERFECT PLACE FOR KOC MARKETING 

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